Digital Marketing with roi

Generate real Leads that actually lead to new Clients

 

In an uncertain world, Tiger Ortho Consulting can show you how to reach your target audience; whether they be surgeons, patients, or hospital administrators.  We help you pivot from traditional marketing to full-blown digital marketing and by getting your product or service in front of the right audience, at the right time, where they are now – online.

SPECIALTIES

connect, educate, & sell – without an OR visit

In a COVID world, imagine fresh leads coming in from orthopedists and surgeons without any travel, training, or conference attendance.

Imagine patients finding your practice or novel procedure while online and in search for a solution to their problem.

TOC can help your company quickly pivot budgeted spend from rep travel, in-office visits, training, and trade shows, to gathering qualified, vetted leads for the sales team to close from the comfort of their home office.

Our digital marketing team works closely with industry experts to produce strategic, digital programs that:

  • Increase recognition, consideration, and conversion with your target audience

  • Build brand awareness without the hassle of cold sales calls

  • Qualify leads and provide an already interested potential client

  • Create holistic, digital campaigns that place your product or service in front of surgeons, patients, and decision-makers where they are today – online

Pivot to Digital & Get Ahead of the Rest

We have digital expertise and ortho industry knowledge. You have the product and the sales team. Let us help your team get in front of surgeons, patients, or your specific orthopedic target audience where they are now, and will always be – online.

Digital Marketing Consultation

Already “gone digital” but need a bit of guidance on where to go next? We can help.

fill the funnel through digital marketing

We will help you re-allocate your conference and trade show spend to digital outlets and platforms such as YouTube, Google Ads, LinkedIn, etc. Get in front of the right people, right now, for less.

Generate leads - virtuallly

Keep your sales team busy closing qualified leads even without visiting them in the OR or office. We’ll take care of the ad strategy while your team takes care of the sales strategy.

Custom-Fit Strategy & Execution

Not all strategy is created equal, so the TOC team will work with your business to develop options for program execution. You pick the program, we’ll deliver the results.

Reporting and Analysis

Data-driven decisions lead to better decisions. Our team will monitor your campaigns to ensure they are garnering the best results possible throughout the campaign.

SPECIALTIES

connect, educate, & sell – without an OR visit

Pivot to Digital & Get Ahead of the Rest

We have the digital expertise and ortho industry knowledge. You have the product or service and the support team. Let us help your business get in front of surgeons and patients where they are now, and will always be – online.

In a COVID world, imagine fresh leads coming in from orthopedists and surgeons without any travel, training, or conference attendance.

Imagine patients finding your practice or novel procedure while online and in search of a solution to their problem.

TOC can help your business quickly pivot budgeted spend from rep travel, in-office visits, training, and trade shows, to gathering qualified, vetted leads for the sales team to close from the comfort of their home office.

Our digital marketing team works closely with industry experts to produce strategic, digital programs that:

  • Increase recognition, consideration, and conversion with your business’ target audience

  • Build brand awareness without the hassle of cold sales calls

  • Qualify leads and provide an already interested potential client

  • Create holistic, digital campaigns that place your product or service in front of surgeons, patients, and decision-makers where they are today – online

How We Help You Realize Your Competitive Advantage

  • Organic social media strategy planning and execution
  • Display and search campaigns through Google Ads and BING
  • Paid social media strategy, ad creation, and monitoring/reporting
  • Impact analysis and detailed reports tailored to your goals
  • Email platform setup, list building, newsletter creation, and a monthly campaign strategy
  • Geofencing campaigns for localized efforts.

Process

Tailored to Your Orthopedic Company’s Needs (and Budget)

Discovery Phase

 Tiger Ortho Consulting will hold a discovery call with your marketing team to determine what success looks like for your company, who the target audience is, and to learn more about your company.

We will then provide options for campaign execution based on our learnings about your business and our knowledge of the industry. Working as an integral part of your team, we will be there every step of the way to ensure the best results.

Campaign Execution

Once the right campaign is chosen for your company, and we’ve landed the plane on branding and strategy, TOC will execute and monitor each outlet every step of the way.

Should we see that current efforts warrant a pivot, we will contact the team to discuss what we see. We feel that transparency in your investment is critical to building a long-lasting relationship with our clients.

Questions along the way? We’re here for you.

Reporting & Analysis

What good is a report if there is no analysis? Exactly. The TOC team will work with your marketing team to ensure that we provide benchmarks, metrics, AND analysis; the story behind your success.

This way, your team is armed and ready with the best knowledge regarding the campaign as possible so that other business decisions are built on the strong foundation of data gathered from each campaign effort.

Contact Us

Let’s Get Started

Contact us to set up a discovery call and see how Tiger Ortho Consulting can help pivot your marketing efforts from in-person to in-front of the right person through digital marketing.

Email Tiger Buford to set up a call and see how we can move your sales and marketing efforts from zero to unstoppable.

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